Management & Leadership
mobi |eng | 2014-05-02 | Author:Marion Debruyne

TABLE 4.1 Segmentation Tactical segmentation Micro-segmentation Inside-out segmentation Outside-in segmentation Main purpose Segmentation to adapt tactical elements Segmentation to individualize actions Segmentation to guide sales resources to high-value opportunities Segmentation ...
( Category: Processes & Infrastructure December 2,2017 )
mobi |eng | 2013-03-25 | Author:Nigel Nicholson

To shape their environment, leaders often need to have a strong team standing at their back. There are plenty of levers for leaders to lay their hands on in the ...
( Category: Politics & Government December 2,2017 )
mobi |eng | 2014-03-31 | Author:Scott D. Anthony

Kraft’s DiGiorno pizza truck Perhaps even more importantly than the specific learning, the team learned that if they set their mind to what seemed like a ridiculous goal—earning revenue fewer ...
( Category: Processes & Infrastructure December 2,2017 )
mobi |eng | 2007-07-22 | Author:Patrick M. Lencioni

Unfortunately, when we build teams we rarely, if ever, go about it in a linear, chronological way. For instance, I don’t wait until my clients have completely addressed all of ...
( Category: Management & Leadership December 2,2017 )
mobi |eng | 2013-06-03 | Author:Porter Gale [Gale, Porter]

Let People Know You Value Them: Taking Flight A key to nurturing successful core and secondary circles is to verbally remind those around you or working with you that you ...
( Category: Skills December 2,2017 )
mobi |eng | 2009-08-31 | Author:Jon Berghoff [Berghoff, Jon]

Listening to Yourself I believe, however, that to develop an expert level of listening, you must first begin listening to yourself. What messages do you tell yourself on a daily ...
( Category: Business Culture December 2,2017 )
mobi |eng | 2010-07-15 | Author:Edgar H. Schein

At this stage, a new implicit assumption arises, the work assumption—“We know each other well enough, both in a positive and negative light, that we can work well together and ...
( Category: Management & Leadership December 2,2017 )
mobi |eng | 2014-09-16 | Author:Laura Busche [Busche, Laura]

Once you’ve taken a look at these actionable metrics, consider any or all of the following activities to improve your brand page’s internal conversion rate (i.e., how many new brand ...
( Category: Processes & Infrastructure December 2,2017 )
mobi |eng | 2014-11-03 | Author:David Niven PhD

THE TAKEAWAY We believe in believing in ourselves. Nobody wants to cower timidly when something needs to be done. We step forward, confidently. But just as trying harder and rounding ...
( Category: Psychology & Counseling December 2,2017 )
mobi |eng | 2016-03-07 | Author:John Browne & Robin Nuttall & Tommy Stadlen

9 ON PURPOSE ‘Map Your World’ and ‘Define Your Contribution’ Map Your World In February 1975, officials in Haicheng, north-east China, decided to evacuate the city of 1 million inhabitants. ...
( Category: Processes & Infrastructure December 2,2017 )
mobi |eng | 2014-03-10 | Author:Andrew S. Winston

Use a Portfolio Approach A few companies have found a powerful way to invest more money in greener projects by grouping them together. The cleaning products company Diversey, for example, ...
( Category: Processes & Infrastructure December 2,2017 )
mobi |eng | 2014-02-03 | Author:Thomas H. Davenport

Retention of Data Scientists Once they are hired or created, companies may also face issues in retaining data scientists. Several of those I interviewed in online firms or small start-ups ...
( Category: Processes & Infrastructure December 2,2017 )
mobi |eng | 2000-01-20 | Author:Edward Nash

Personalization Only direct mail, with the help of computer data and related high-speed printing technology, can facilitate the infinite range of personalization available today. It is one of this medium's ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2010-09-13 | Author:Michael D. Eisner & Aaron R. Cohen

Two guys from Brooklyn It is an unusually cool spring night in May of 1977. A few months before the Son of Sam serial killer wreaks havoc all across New ...
( Category: Management & Leadership December 2,2017 )
mobi |eng | 2013-03-04 | Author:Mark Sanborn [Sanborn, Mark]

JEFF BEZOS DOING THINGS the Fred way creates a different kind of experience for the people you meet, work with, and serve. It’s what I like to call an “elevated ...
( Category: Business Culture December 2,2017 )